Jack Brown Eyecare, Edinburgh Opticians.
Email: info@jbeyecare.com
Jack Brown Eyecare Branches
30 Elder Street, Edinburgh EH1 3DX
Tel: 0131 557 3531
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Westside Plaza, Edinburgh EH14 2SW
Tel: 0131 442 2333
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It is our duty to maintain sustainability and reduce plastic waste, which causes irreversible damage to our planet. We now use twenty times more plastic than we did fifty years ago. There is no denying that climate change and global pollution are genuine threats that can no longer be ignored. The rescue mission to save our planet starts at home and, in our case, at our two practices in Edinburgh.
It’s encouraging to see new manufacturers innovating and producing frames that are made from sustainable materials. First up is Sea2See, a seastainable eyewear brand that utilises plastic waste and discarded fishing nets from the ocean. They make a single frame from one kilogram of collected and recycled marine plastic. The waste is collected by fishers in different parts of the world such as Spain, France and West Africa. In return, Sea2See will provide the fishing communities with free eyewear every year. The optical frames and sunglasses are handmade in Italy by a family firm who have been in the optical business for over fifty years. Sea2See do not use any products of animal origin and their entire collection is Peta-Approved Vegan. You can hear founder and CEO François van den Abeele talk about the entire process in this short video: https://www.youtube.com/watch?v=1doecueREDI.
We are actively expanding our range of sustainable eyewear. A recent exciting addition to our eyewear range includes the highly fashionable All Saints frames made from renewable acetate.
We are a long-term and proud stockist of Silhouette Eyewear and have a large display of their stylish, minimalist, and timeless eyewear in our Elder Street Practice. They are the only eyewear manufacturer in Europe with EMAS-certified (the Eco-Management and Audit Scheme of the European Commission) environmental management. On the 31st October 2024 we are hosting an exclusive Silhouette Day. Please keep an eye on our social media for more details.
What about the products to clean spectacles? Disposable wipes might be convenient, but they tend not to be environmentally friendly. At our three practices in Edinburgh, we offer a way to reduce plastic waste with our refillable lens cleaner. Rather than throwing the bottle away once empty, it can be refilled in our practice at no extra cost. The cleaning solution is completely natural and does not contain any chemical additives, and therefore can be used on all types of spectacle lens materials, coatings and surfaces.
We all have a responsibility to take care of our planet for current and future generations. Together we can increase and improve sustainability, reduce plastic waste and raise environmental awareness. We only have one planet, let’s look after it.
Article written by Veronique Kootstra | Eco Champion